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So you've just had your permanent makeup done. Congratulations! You're officially on your way to effortless brows (or liner, or lips) every single morning. But before you get to enjoy those fully healed, gorgeous results, there's a healing process to get through first. And I want to make sure you know exactly what to expect so nothing catches you off guard. Let's walk through it together. The First 10–14 Days: The Flaking Phase Right after your procedure, the treated area wil

Worried About the Shape? Here's How We Make Sure You'll Love Your Brows

How Long Does Permanent Makeup Actually Last? Here's What You Need to Know

Switching Permanent Makeup Artists? Here's Why It's Not Considered a Touch-Up

If there's one question that holds people back from booking their first permanent makeup appointment, it's this one: "Is it going to hurt?" I get it, the idea of a tattoo on your face sounds intimidating, and your mind can easily jump to worst-case scenarios. So let's just talk about it openly, because the honest answer is probably a lot more reassuring than you're expecting.